🏆 MANNY: WINNER BEST CONSUMER TV
✏️ D&AD: SHORTLIST in SOCIAL MEDIA
⭐️ ADC: MERIT in SOCIAL MEDIA
👌🏼 ONE SHOW: SHORTLIST
There’s drama everywhere. Especially when it comes to screening for colon cancer. But what if you could skip it? With a bombastic medieval king, some rich housewives with questionable taste, backstabbing, shade throwing, tea spilling — and geese! — Cologuard wants to help people Skip the Drama of screening for colon cancer.
🎬 : David Shafei, World War Seven
🎥 : Jarin Blaschke
🥉 CLIOS
🥉 LIA
The pandemic was behind us. So was the urgency to get the latest COVID shot. With everyone out and about, and infection rates on the rise, how could we inspire people to book the latest shot? With doodle-based, joyful, illustrations that tapped into people’s passions, not their fears. Every ad featured the Pfizer-blue bandage with each core visual representing what you could continue doing if you were vaccinated.
More than 50 unique doodles
Over 140MM+ impressions across the US
Over the past 15 years or so, I have collected a list of potential band names.
I will likely never use these band names. So, I decided to use Midjourney to imagine what sort of band they each might look like.
Frontier Communications wanted to brag about its new lightning fast Internet. What better way to do that than with a big fat lazy speed freak.
🎬 : Dave Laden, Hungryman
Comcast Business powers one of the most demanding offices in the country: The United States Olympic Training Center in Colorado Springs, CO.
🎬 : Henry-Alex Rubin, Smuggler
🏆 EFFIES AWARD FINALIST
Nothing feels better than a job well done, even if you don’t do it yourself.
And what does a job well done feel like? Heaven.
This brand campaign for TaskRabbit imagines Taskers fulfilling your very prayerful wishes of a clean apartment, a well-packed move and an artfully hung gallery wall as an answer from the heavens, complete with industrious angel bunnies, puffy clouds and the great feeling of a job well done.
Got a project you want done? Task and You Shall Receive.
🎬 : Arcade Studio
SpikedSeltzer was the original spiked seltzer, but the market had been flooded with other spiked seltzers, so Spiked set out to reclaim its birthright as the original spiked seltzer.
🎬 : Buck
🎨 : David Doran
Jägermeister is made from 56 harmoniously balanced roots, fruits, herbs and spices. One of the most well-crafted drinks on the planet. So to tell that story, Jäger and Deutsch teamed up with illustrators Olivia Knapp, Yeaaah! Studio and DKNG. The goal: create three amazing works-of-art—each made from exactly 56 separate pieces of wood puzzled together. Like the shot, they are “56 Parts. Best as One.”
📷 : Andrew B. Myers
🎨 : Olivia Knapp, Yeaaah! Studio, DKNG
Florida’s Secretary of State tried to shut down early voting at colleges — a way to disenfranchise thousands of college-age voters.
So playing off the pride people have in wearing the ubiquitous “I voted” stickers, we teamed with the amazing designer/illustrators Daniel Ramirez Perez, Steven Wilson — to convey a simple message to students: Don’t just vote. Vote early.
We created buttons that ran all over TikTok, Insta, Snap, as posters, flyers and OOHs around college campuses in Florida.
🎨 : Daniel Ramirez Perez, Steven Wilson, Luke Hughett
1 out of 3 women will die of heart disease and stroke. And for some reason, no one ever talks about that. After a hundred years of fighting for women’s rights, this is one place men still get more attention than women. It needs to change.
Also, a Boulder, CO woman remembered seeing this spot as she was having a heart attack. She immediately called for help and it saved her life. For reals.
🎬 : Christian Bevilacqua, Psyop
🎨 : Sean Freeman
📷 : James Day
Coffee is personal. Some need it strong. Others quick and easy. Still others need it to come from a brewer that will fit in whatever small space they’ve got. Whatever the reason, with the new Keurig 2.0 series of brewers, you can make your coffee, your way.
For Pride Month, and to launch a new product, we changed K-Y to GA-Y and created a Facebook Live-connected Pride Parade float that made our moms blush.
🥇🥈🥈🥈 ADDYS
K-Y Duration is a spray for men to help them last longer in bed.
MilkPEP wanted to remind America that Milk has protein, too. So we partnered with director Eric Wareheim (Prettybird) to give them Protein Fight Club: a bunch of absurd :15s where milk goes up against other breakfast foods—some with more protein, some with less—to show that milk has a drinkable, pourable protein of its own.
🎬 : Eric Wareheim, Prettybird
Designed for Jägermeister's "56 Parts Best As One" campaign.
We set out to create social posts as well crafted as the stuff inside the bottle. Each of these were designed, laser cut into wood from an old barrel, stained and painted.
SAP doesn’t just help businesses run better, it helps businesses run like never before. We went around the world to shoot Run Like Never Before (Cape Town, Mumbai, Hong Kong, Shanghai, London). The campaign ultimately ran in six markets, was produced in five different languages, and represented SAP’s first foray into the consumer marketplace.
🎬 : Daniel Barber
Photographed by Stephen Wilkes
In the wake of Hurricane Sandy, New York Governor Andrew Cuomo approached Deutsch about creating some TV PSAs to help raise funds and awareness for New York homeowners displaced by the storm. We were honored to have the participation of some of New York’s most iconic names and faces.
Once the campaign launched, the Empire State Relief Fund received nearly $20 million in donations.
🎬 📷 : Danny Clinch
This is the story of how I grew a beard. Then had a baby. Then shaved it. (the beard, not the baby). What happens next will either inspire you or leave you with more questions than answers.
🎬 : Blurry+Hinge
1 out of 3 women will die of heart disease and stroke. And for some reason, no one ever talks about that. After a hundred years of fighting for women’s rights, this is one place men still get more attention than women. It needs to change.
🎨 : Sean Freeman
📷 : James Day
